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  • RIA increases sales by 25% to 50%

    October 30th, 2007

    ecin-logo.gifThis German article refers to an older IDC study on the ROI of Rich Internet Applications:

    Danach erreichen Unternehmen, die auf ihren Websites RIAs anstelle von herkömmlichen Web-Anwendungen einsetzen, im Durchschnitt eine Steigerung der Verkaufszahlen um 25 bis 50 Prozent. Bei der Online-Reservierungslösung eines Hotels zum Beispiel wurde die Abbruchquote mit Hilfe einer Rich-Internet-Anwendung sogar nahezu halbiert und die Zahl der Reservierungen stieg um 89 % gegenüber dem Vorjahr. Und auch bei Finanzdienstleistern, Handelsunternehmen und Industriefirmen konnten die Marktforscher einen ähnlichen Trend feststellen. Alle befragten Unternehmen stellten ein deutlich gestiegenes Interesse der Besucher auf ihrer Website und eine signifikante Steigerung der Verkaufszahlen fest. Der Grund: „Rich-Internet-Anwendungen überwinden die Grenzen der HTML-Gestaltung von Websites und ermöglichen einen intuitiveren Umgang mit Informationen“, so IDC-Forschungsdirektor Joshua Duhl.

    The full title is not mentioned, but I am assuming the article is referring to this IDC study from 2003.

    According to the study, using a RIA increases sales by 25% to 50%. The study mentions an online hotel reservation application, where the number of users that abandoned their order halfway through the process dropped by 50% and the number of reservations increased to 89% compared to the previous year.

    ECIN lists 3 companies where RIA technology helped to increase sales:
    Neusser Ferien – a travel site,
    Vodafone – offers a website to help customers select a cell phone,
    BMW – the Mini website offered an interactive experience which helped to increase sales.

    But as mentioned, the study is kind of old and it would be interesting to hear about recent reports.

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    ULC Questionnaire: Winner of the iPod Touch

    October 26th, 2007

    Thank you to all that filled out the ULC questionnaire and provided feedback. We really appreciate your comments and suggestions.

    The draw for the iPod Touch took place yesterday at the Canoo office in Basel, Switzerland.

    ipod touch draw

    The winner is:
    Oleg Byelkin

    Congratulations!

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    Groovy, the Java shooting star

    October 24th, 2007

    Groovy is this year’s Java shooting star. At JAX 2007 the open source project was awarded the JAX innovation award. See also our blog entry.

    At the time, Sebastian Meyen interviewed Canoo’s senior software engineer and Groovy committer, Dierk König. The video is now available (in German):


    Link: sevenload.com

    Attending W-JAX 2007?
    Dierk König will be holding a keynote at the upcoming W-JAX 2007.

    See the Canoo event page for details.

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    Review of the Web 2.0 Forum in ZH-Oerlikon

    October 19th, 2007

    I attended the Web 2.0 Forum organized by Vereon.ch this week.

    logo_slogan.jpg

    The first surprise was the large binder I received at the registration desk with a printout of all the talks.
    And the second surprise was no free WiFi.

    The format was a bit challenging: 0.5 hr slots and more than 10 speakers. The talks were of different depth and quality and covered a wide range of topics.

    I was pleased to see Swiss blogger Stefan Bucher, who talked about corporate blogging. He is the author of Weblog FAQ – widely referenced within the German-speaking blogging community.

    Noteworthy from a RIA point of view:

    SAP’s CTO for EMEA, Rolf Schumann, presented a talk on Web 2.0 within the business world.
    The basic message being: we are in a global market which is changing faster than before. Factors such as the need for transparent customer relationship, a global distributed workforce, an increase in competitors and risks, and newly emerging technologies such as RFIDs are a challenge for large and small to medium-sized companies. And we need to tap into the possibilities that Web 2.0 offers by building enterprise-class Web 2.0 applications.

    Although the user interface only makes up 10% of an application, it is gaining importance. UIs need to be accessible everywhere. And applications need to interact seamlessly with business processes.

    RIA technologies that combine ubiquity and industrial strength offer key factors for enterprise class Web 2.0 applications and, thus, a way to stay ahead of competitors.

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    Java FX Script: Learning Curve Journals

    October 19th, 2007

    Sun’s John O’Conner has published a useful series of articles on Java FX Script:

    An Introduction to JavaFX Script for Java Programmers

    Declarative User Interfaces

    JavaFX Script Functions and Operations

    Blogs linking to recent iX article:

    Yesterday I browsed thru our website stats and found these two blog posts discussing Mike Mannion’s recent article:

    (Both posts are in German)

    Christian Pfeil writes:

    Mike Mannion, Senior IT-Consultant bei der Canoo Engineering AG schrieb nicht nur einen tollen Artikel über JFX in der Oktober Ausgabe des iX Magazins, sondern hat unter http://www.musicpinboard.com/ eine ziemlich beeindruckende Demo für die Leistungsfähigkeit von JFX bereitgestellt. Mike Mannion ist der Meinung, dass man die immens großen Downloads durch schlankere APIs deutlich reduzieren könnte.

    Reto Kiefer says:

    Für eine der ersten Demoanwendungen für JavaFx Script mag es beeidruckend sein, jedoch im Vergleich zu guten Flashseiten wirkt die Sache noch nicht rund. Die üblichen Probleme bei Java wie lange Initialisierungs- und Ladezeiten stehen dem ungetrübten Genuss der Anwendung entgegen. Auch die Dateigröße (…) ist für eine solche Anwendung indiskutabel.

    While Christian Pfeil is quite excited about Music Pinboard, Reto Kiefer points out that the Canoo demo app has some shortcomings if compared to a good Flash application. As Mike pointed out in an earlier post, Music Pinboard is a sample application, based on an alpha version of Java FX Script. As stated on the download page the purpose of this application was to explore a new and potentially interesting technology, and to share the knowledge acquired with the wider community by means of an experience report.

    Related news

    Frank Sommers of Artima points to Sun’s Consumer JRE for Windows project, officially called Java SE 6 Update N.

    A promising development which will hopefully offer an optimized consumer end user experience.

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